Posted on August 3, 2017 by Patrick Clark in Bloomberg Bloomberg, By Patrick Clark When the rent rises 5 percent in Atlanta, another 83 people become homeless. In New York, about 3,000 do. In a new study, Zillow compared its own estimates for median rent increases in major U.S. cities with homelessness data published by the U.S. Department of Housing and Urban Development in an effort to describe the relationship between rising rents and homelessness. Its conclusion: Much depends on where you live.